Vaani Arora is a chameleon by day and a dreamer at night. She is a writer and a filmmaker who loves life and everything in it. From diamonds to diapers, there isn't anything that she won't turn into a research project. She creates stories and films that are rooted in semiotic research and help the audience connect to the brand emotionally. She has created content for Discovery Channel, TLC, Sesame Street, Unicef, Ogilvy and Google.